Nutrition plays a pivotalrole in food industry
The change in lifestyle and the resulting shifts in dietary habits are becoming an increased burden on public health. Consumers, awakening to this phenomenon, are redirecting their food choices and elevating their expectations.
The French National Health and Nutrition Program (Programme National Nutrition Santé, PNNS), launched in 2001 and renewed in 2006, aims to establish new benchmarks with or without assistance from food industries.
In this context, food industry executives must respond accurately to public demands and consumers.
From start to finish, Prunelle is your ‘trump card’ to developing a coherent Nutrition strategy and to help the consumer become a principal actor in his own health.